Mohammod Khourshed Alam, the newly appointed CEO of RAK Ceramics (Bangladesh), has outlined a strategic shift for the company. In an interview with The Business Standard, he emphasized that the industry must move beyond the objective of simply selling more products. Instead, his priority is to focus on creating higher value for the market. Alam also addressed the various challenges currently impacting the ceramic industry in Bangladesh.
Economy
RAK Ceramics CEO emphasizes value over volume
Mohammod Khourshed Alam, the new CEO of RAK Ceramics (Bangladesh), states that the company is shifting its focus from increasing sales volume to creating greater product value.
Source: TBS Bangladesh